National Refining Company dreamed up the name "White Rose" back in 1890, but the brand's real home became Canada. After the Canadian Oil Company went bankrupt in 1908, National bought its assets and reorganized as Canadian Oil Companies, Limited — selling White Rose gasoline across the country for over half a century.
6oz stainless steel flask, double-walled construction, smooth powder-coated finish. Vintage White Rose emblem printed on the front. Slips easily into a jacket pocket or glove box. Hand wash recommended.
The brand's original "Boy and Slate" logo ran for decades before a 1939 design competition replaced it with the actual White Rose flower, won by artist Bill Templeton. By the time Shell Canada bought the company in 1962, White Rose had been the country's last major domestically-owned petroleum brand.
The perfect gift for petroliana collectors with an eye for Canadian brands, classic car enthusiasts, groomsmen, and gas station history buffs who like a good design-competition story.
The Faded Label Co. — keeping the golden age of American roadside art alive, one product at a time.
